TINA VERVOORN / Consortium Media Services

Coach Ron Tunick's new radio program, "The Business of Life," airs between 4-6 pm daily on AM 1400 KKZZ.

A new radio program, "The Business of Life," premiered May 12 on AM 1400 KKZZ and will air every afternoon between 4 and 6 pm. It is moderated by "Coach" Ron Tunick who provides sage advice to businesses. The program will feature invited co-hosts who are experts in their fields to help explore business and life topics.

"The business of life is something everyone can relate to because life and business are two things that encompass our lives every day," says Coach Tunick. "To be successful in life and business, there needs to be harmony and acceptance of not one or the other, but rather both simultaneously, in order to succeed."

"Are you looking for advice to start your business, make more money, or live the life of your dreams? I want to give you tools and techniques that champions use to obtain the personal freedom that we all desire," Coach Tunick says. "We want to provide winning solutions and a workable game plan so that people can develop personal leadership skills."

"Negative news is everywhere. I set out to start a show that will bring listeners a message of hope and provide them inspiration and solutions," Coach Tunick says. "I believe business and life go hand-in-hand, and on my show we will examine topics such as extraordinary customer service, hospitality, education, careers, wine, style, CFO stuff, real estate, college, and construction."

Coach Tunick says that having a personal philosophy to conduct business is important and offers three of his personal philosophies:

1. Always tell the truth - always

2. Practice humility and be thankful

3. Find a way to help others solve their problems

For more information on the "Business of Life" radio program, visit the website at www.am1400coach.com.

Coach Tunick began a career in banking more than 35 years ago and has been a pioneer in the industry, creating a bank Internet division at a time when there were virtually no Internet merchant businesses.

Currently, he is president and CEO of Nations Transaction Services, Inc. in Newbury Park, California. Drawing from a successful background in finance and banking, sales and management, Coach Tunick serves as a motivational speaker and published author to help companies grow and thrive through positive business practices and embracing the business of life.

For more information about Coach Tunick, visit the website at www.coachrontunick.com, or call (866) 222-2112.